Imagine being born 2000, 1000, 500, or even 150 years ago and being shown an iPhone or a self-driving Tesla. It would surely seem like magic or witchcraft - David Truss ‘We Are Not Alone’

A colleague recently said to me, “You just go and do your magic.” It was intended as a compliment, however it left me wondering about what it means for people to think about work as ‘magic’.

Wikipedia defines magical thinking as follows:

Magical thinking, or superstitious thinking. is the belief that unrelated events are causally connected despite the absence of any plausible causal link between them, particularly as a result of supernatural effects.


Growing up, I remember being wowed watching magicians on television. However, what interested me more were the shows that unpacked the various tricks and illusions. More than slight of hand, I was interested in the steps that made such acts possible.

I guess it is often easier to wed yourself with the mystery, rather than do the heavy lifting. This is something Cory Doctorow captures in discussion of Kirby’s film Trump, QAnon and The Return of Magic:

In a world of great crisis – pandemic, climate inequality – it’s not crazy to want to feel better. For all that magical thinkers cloak themselves in “skepticism” their beliefs are grounded in feelings. Evidence is tedious and ambiguous, emotions are quick and satisfying.

For many, technology is full of magic and wonder. However, often such perceptions are produced by our willingness to give ourselves over to the narrative. As Doctorow explains in his response to Shoshana Zuboff’s book The Age of Surveillance Capitalism:

Surveillance capitalists are like stage mentalists who claim that their extraordinary insights into human behavior let them guess the word that you wrote down and folded up in your pocket but who really use shills, hidden cameras, sleight of hand, and brute-force memorization to amaze you.

Rather than handing myself over to a world of magic and mentalists, I am more interested in trying to be more informed. For me this come by asking questions, learning with others and continuing to challenge myself.  As Clive Thompson touches on in regards to coding, this often involves repetitive work done over time.

You should try to do some coding every day—at least, say, a half hour.

Why? Because this is just like learning Spanish or French: Fluency comes from constant use. To code is to speak to a computer, so you should be speaking often. Newbies often try to do big, deep dives on the weekends, but that’s too infrequent.

This repetition is not only about understanding simple processes, but also building on this to join the pieces together to how they maybe interconnected. One way of appreciating this is using the SOLO Taxonomy, a learning model that focuses on quality over quantity. It involves a  progression of understanding from the task at hand to more generalised leanings.

The model consists of five levels of understanding:

  • Pre-structural – The task is not attacked appropriately; the student hasn’t really understood the point and uses too simple a way of going about it.
  • Uni-structural – The student’s response only focuses on one relevant aspect.
  • Multi-structural – The student’s response focuses on several relevant aspects but they are treated independently and additively. Assessment of this level is primarily quantitative.
  • Relational – The different aspects have become integrated into a coherent whole. This level is what is normally meant by an adequate understanding of some topic.
  • Extended abstract – The previous integrated whole may be conceptualised at a higher level of abstraction and generalised to a new topic or area.

Doug Belshaw talks about levels of understanding in regards to moving from competencies to literacies.

In a similar vein to the SOLO taxonomy I believe there’s a continuum from skills through competencies to literacies. As individuals can abstract from specific contexts they become more literate. So, in the digital domain, being able to navigate a menu system when it’s presented to you — even if you haven’t come across that exact example before — is a part of digital literacy.

This is something I tried to get capture in my presentation at K-12 Digital Classroom Practice Conference a few years ago where I explored ways in which different Google Apps can be combined in different way to create a customised ongoing reporting solution. It was not just about Docs or Classroom, but about the activity of curating, creating, distributing and publishing.

John Philpin approaches this problem from a different angle. Responding to the question as to whether we should all learn to code, he suggests that appreciating how technology works is actually an important part of any business. This does not mean you need to have written all the code, but it does mean you have an awareness of how things work.

You wouldn’t think about running a business if you didn’t have the fundamental understanding of law and accounting, why would you assume that it is ok not to understand technology.

This touches on Douglas Rushkoff’s point about programming or being programmed.

Coming back to my work, I feel appreciating these pieces is not only helpful in understanding the ways in which technology is a system, but also the way strategic risks can be taken when approaching something new. In Black Swan, Nassim Nicholas Taleb talks about measured risks:

It is much more sound to take risks you can measure than to measure the risks you are taking.


For me this means taking risks based on prior learnings and experience. I may not have all the answers, but I think I am good at capturing particular problems at hand and with that drawing on past practice to come up with possible solutions. I am going to assume this is why people come to me with such diverse questions and quandaries.

I am not saying all this because I feel that I know and understand everything. However, I cannot help but feel that references to ‘magic’ are often attempts to cover up the hard work, sacrifice and opportunity that produce such moments. As always, comments welcome.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

Quote from Edward Snowden's Permanent Record

There is something both strange and familiar about Permanent Record, Edward Snowden’s autobiography. The book traces Snowden’s story to now. Whether it is being mesmerised by his father’s Commodore 64, pulling apart a Nintendo as a six year old, growing up online, hacking his education by acing tests, but refusing to submit homework, automating work wherever possible or teaching others about the web, each act recounted is seemingly fated to produce the same extricable outcome – Snowden’s revelations NSA’s surveillance of the world and his life since.

Although raised in a world away from my own, there was something relate-able about growing up during the same time. Whether it be my own hand-me-down Apple IIe and then a Nintendo, I too was lucky enough to grow up with and alongside technology. However, I have never quite taken this fascination to the point where I truly appreciate the ghosts in the machine as Snowden has. Although venturing on the web at school and tinkered with my own computer, my family did not get the internet til late and I did not really grow-up in message boards. There seems to be something privileged about those who were on the early web. This maybe what helped created the close sense of community. (Listen to Howard Rheingold’s interview on the Modern Learners Podcast for an example.)

Although Permanent Record talks a lot about technology, it is far from just another technological book. Even with the discussions about privacy, content and metadata, this is not so much about ‘how to’, but rather a why. For me, the book is first and fore-mostly about humans, society and democracy. Therefore, I think it is best considered as a meditation on the world we want today and tomorrow.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

A quote from Nassim Nicholas Taleb's book ‘Black Swans’ describing our tendency to avoid randomness

Technology offers many opportunities. The challenge is sometimes how to make the most of these. Thinking of things from a system perspective, the desire to scale is often in contrast the reality of each school context.


Todd Rose opens his book, End of Average, with a discussion of the early fighter jets and the design of the cockpit around the ‘average’ pilot. He tells the story of Gilbert Daniels, a researcher who explored this problem in the 1950’s. Daniels measured ten dimensions, including height, chest and sleeve length. What he found, once he had averaged out all the measurements, was that an average pilot does not exist.

The tendency to think in terms of the ‘average man’ is a pitfall into which many persons blunder … It is virtually impossible to find an average airman not because of any unique traits in this group but because of the great variability of bodily dimensions which is characteristic of all men.source

Rose’s book unpacks this further, but again and again he comes back to the principal;

If you want to design something for an individual, then the average is completely useless.


Lately, my work has been focused on supporting schools with reporting and assessment. The application I support is very flexible, utilising Crystal Reports to produce the final product. Usually it is set up on a school-by-school basis, however we are deploying a multi-tenanted environment. With this comes the opportunity to create a solution that can be used for each of our schools, without having to go through the rigmarole of development from scratch each time.

My work has focused on creating a template that acts as a starting template of subjects and assessment items that feeds into the Crystal Reports. This was built on-top of the standardised configuration. The thought was that this would save users time in setting up their reports. It was easier to start with something, rather than build from scratch. However, the learning that has stemmed from setting up a number of schools is that no one has used this average starting point. There is nothing wrong with the underlying configuration, but it is often easier and quicker to build from the various solutions from scratch.

My first response to this was to create a second starting point that was dependent on the style of reporting that particular school was after. Although this alleviated the challenges associated with some of the differences, this still required somebody to add and delete various elements.

This all reminded me of Nassim Nicholas Taleb’s discussion of anchoring in his book Black Swans. Anchoring is a bias used for working around unknown possibilities. It involves reducing complexity by focusing on a particular object:

A classical mental mechanism, called anchoring, seems to be at work here. You lower your anxiety about uncertainty by producing a number, then you “anchor” on it, like an object to hold on to in the middle of a vacuum.

In my case, this object was the initial setup. We have since started exploring a different approach, which instead focuses on users working with the various dimensions. The hope is to provide some constraint, but also flexibility within this, rather than assuming that all schools are alike.


This all has me thinking. Too often the conversation around technology is around efficiency – replacing work and saving time. However, my experience with supporting schools with setting up reports, timetables and attendance, and technology in general, has me feeling it often changes things. This touches on the reality that technology is a system. In saving in once spot, it often adds to another. As always, comments welcomes.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

The more leaders focus their relationships, their work, and their learning on the core business of teaching and learning, the greater will be their influence on student outcomes.

Sometimes it feels like some work is more important than others, but at the end of the day it is all real work.


An old colleague and I were recently discussing work and he shared the joy of doing what he termed ‘real work’ with schools. I stopped him in his tracks and explained that I understood where he was coming from. Working with teachers has always felt more meaningful, that it has more of an impact. However, I pointed out to him that the work that I do is no less real than his work.

Supporting student systems and those in administration, I have come to realise how much we often take for granted in regards to how schools run today. I was speaking to a coordinator at a school the other day about the various services and subscriptions they use. He explained that when there is a new student they need to be loaded into six different services. Technology is more than just a tool it is a complex set of connections that builds up over time.

One of the arguments for ‘real’ work is the ability to impact student outcomes. As Vivianne Robinson argues in her book, Student Centred Leadership,

The more leaders focus their relationships, their work, and their learning on the core business of teaching and learning, the greater will be their influence on student outcomes.

Although it may sometimes seem like a challenge to link some of my work back to the core business of learning and teaching students, I still think it is possible.

For example, one of the elements of the project I am working on is to provide schools a data analytics tool that supports teachers and leaders in making informed decisions. The challenge with this is that there are a lot of dependencies associated with it. For example, there is a dependency on schools having a recorded timetable. Although this is common for secondary schools, it is not so common for primary schools. I have therefore done a significant amount of work to limit how long this exercise takes. In regards to learning and teaching, this has the indirect impact of then allowing schools to spend more time focusing on learning and teaching.

The work that I do has many focuses. Sometimes it is about supporting simple transactions, other times it is about everyday efficiencies. Sometimes it is about helping schools reflect upon particular workflows to ease their workload, other times it is about improving a process, such as the creation of timetables. All of this though is real work that ends up having some sort of impact on student learning in the end.

What do you think? Is there some work that is more real than others? As always, thoughts and comments welcome.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

What the drive-in was to teens in the 1950s and the mall in the 1980s, Facebook, texting, Twitter, instant messaging, and other social media are to teens now. danah boyd ‘It’s Complicated’

What might it mean to be ‘digitally mindful’ and does such a thing exist?


I was a part of a discussion about technology and wellbeing today. It was framed around the work of Hugh van Cuylenburg and the Resilience Project. For van Cuylenburg our focus should be on gratitude, empathy and mindfulness.

The focus then moved to Common Sense Media and the addiction to phones. The need for ‘tech-free time’ was brought up. This reminded me of a keynote last year from NSW Secretary of Education, Mark Scott, and his push for deep work, a term attributed to Cal Newport. The suggestion was that to be mindful we need to put the screens away. I was therefore left with the question, what might it mean to be ‘digitally mindful’ and can such a thing exist?

In an article for Common Sense Media, Elizabeth Galicia discusses some strategies families and tech companies can use to foster healthier habits. In addition to screen-free times and parental controls, there is discussion of ‘humane’ design and protection of data. The problem is that there does not seem to be any support for student action?

Maybe this action accounted for through the discussion of citizenship addresses this, but I feel there is a missed opportunity. Rather than wait for the ‘humane’ solutions to arrive, I wonder if there are opporrtunities to create deliberate safe spaces that can be used to support students in learning.

I did this myself with three classes connected together using Edublogs. One of the benefits is that comments were moderated, therefore if there was something shared that was inappropriate then it provided an opportunity for a learning conversation. As danah boyd points out in her seminal book It’s Complicated:

What the drive-in was to teens in the 1950s and the mall in the 1980s, Facebook, texting, Twitter, instant messaging, and other social media are to teens now. Teens flock to them knowing they can socialize with friends and become better acquainted with classmates and peers they don’t know as well.

Although teens will still most likely go online out of school, this safer space within school at least allows them a place to start. We are so adamant about enabling a generation of coders, yet overlook the importance of communication.

A further extension on this is the #IndieWeb and the Domain of One’s Own project. There is something about not only being a part of networked publics online, but also actively engaging with what that actually means. For me, that has come to include commenting, collecting and posting from sites that I have some sort of say over. Some who are currently immersed in what this might mean for education are Greg McVerry and Ian O’Byrne. Although I think that there are currently hurdles around ease and access, for me this is what it means to be ‘digitally mindful’. It is not always easy, but I feel that as I have stepped back from engaging  directly on social media I have become more aware of my presence online.

Although we can push for limited screen-time and better technology, I think that the challenge that faces many of us today is being more aware of the technology we have at our mercy and being more informed about what it all might mean.

What do you think? As always, comments and webmentions welcome.

Also posted on IndieNews


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

Instead of buying our way out of obsolescence, we program, adapt, and workaround. What makes a phone great is not how new it is, but how long it lasts.

This post started as a response to a possible future of technology. However, it grew and grew, so I have split it up. This then is a response to my reading of James Bridle’s book The New Dark Age and the place of the future of the smartphone.


John Philpin recently wrote a response to a post from John Harris I shared discussing the destructive nature of mobile phones. He asked:

If we didn’t have them … what would the world look like … Can we definitively say ‘better’ ?

For me, this is such an intriguing question. My initial response was a little circumspect. In particular, I think the idea of ‘better’ is problematic and instead argue for difference. This particular change is captured by Vala Afshar in the form of emojis:

In less than 10 years, 📱 replaced: 📟 ☎️ 📠 💽 💾 💻⏰ 📷 📹 🎥 📺 📻📰 💿 💳 💼 📎 📄⏳ 🔦 📼 📚 ⌚️ 🎮📓 ✏️ 📁 🎤 📇 📆🎰 💵 📬 📝 🆘 🏧🎫 ✉️ 📤 ✒️ 📊 📋🔎 🔑 📣 🎼 🎬 📀📒⌨️🕹🎙⏱📿🗝📇🗄📁📋🗂✉️⌨️

There is no doubting that the smartphone has simplified so many actions and activities. When I think of my own habits, my writing and reading often starts with my phone, whether it be flicking through my feed reader or jotting down a few notes.

Yet I am left feeling something is still missing in the discussion. I wonder about the inherent design and consequence of smartphone use? I wonder about those places involved in the production? I wonder about the ethics involved?

This is something Adam Greenfield captures in his book Radical Technologies:

This is our life now: strongly shaped by the detailed design of the smartphone handset; by its precise manifest of sensors, actuators, processors and antennae; by the protocols that govern its connection to the various networks around us; by the user interface conventions that guide our interaction with its applications and services; and by the strategies and business models adopted by the enterprises that produce them.

I am not necessarily arguing we should ‘ban’ smartphones in schools as it often feels like such decisions are sometimes made for the wrong reasons, whether it be liability or control. Instead I am striving for more critical reflection.

Here I am reminded of Doug Belshaw’s work on digital literacies. Rather than defining it as a thing in itself, Belshaw discusses eight different elements that come to play in different contexts and situations:

  • Cultural – the expectations and behaviours associated with different environments, both online and off.
  • Cognitive – the ability to use computational thinking in order to work through problems.
  • Constructive – the appropriate use of digital tools to enable social actions.
  • Communicative – sharing and engaging within the various cultural norms.
  • Confident – the connecting of the dots and capitalising on different possibilities.
  • Creative – this involves doing new things in new ways that somehow add value.
  • Critical – the analysis of assumptions behind literacy practises
  • Civic – the something being analysed.

Too often the focus of mobile technology in education is on cognition and communicative, rather than the critical and constructive. We are often willing to talk about moonshots and wicked problems unwilling to let go of certain assumptions and certifications.

Clay Shirky suggests that workflows need to be a little frustrating:

The thing I can least afford is to get things working so perfectly that I don’t notice what’s changing in the environment anymore.

To return to Adam Greenfield, he argues that rather than being flexible and aware of our impact, we have bought into an ethos of efficiency of everyday existence.

Networked digital information technology has become the dominant mode through which we experience the everyday.

The question is at what cost? Should students be encouraged to use the portable over a more complicated device? Is it an ‘everything now’ cloud computing that we should aspire to? As I hold my old Nexus phone, I wonder what is it we actually need verses want? What next, phones inserted under our skin? As Douglas Rushkoff suggests, “What makes a phone great is not how new it is, but how long it lasts.”

So what about you? What are your thoughts on the ‘smartphone revolution’? As always, comments and webmentions welcome.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

James Bridle’s book shines a light into the New Dark Age


Have you ever been to a movie that surprised you? Having seen the trailer and watched past movies from the same producer, you assumed that you knew what was going to happen. That is the experience I had with James Bridle’s new book New Dark Age: Technology and the End of the Future
.

When I read the title, I expected a book describing the coming collapse of Western civilisation. The problem is that this crash is already upon us. Whether it be the breakdown of infrastructure, Eroom’s Law, the unreliability of images and the rise of machine learning algorithms, the darkness is already here.

This book is less about the actual technologies at play and more about their impact on society. It is what Ursula Franklin describes as ‘technology as a system.’ Bridle’s focus is on new ways of thinking about, through and with technology.

In light of the recent revelations around Cambridge Analytica and GDPR, I recently reflected upon the importance of informed consent. I argued that we have a responsibility to:

  • Critically reflect and ask questions
  • Learn from and through others
  • Engage in new challenges

Bridle’s book starts this journey by actively informing us. He then puts forward the challenge of what next.

There is a kind of shame in speaking about the exigencies of the present, and a deep vulnerability, but it must not stop us thinking. We cannot fail each other now.

Although the book offers more questions than answers, it does it in a way that left me feeling somehow hopeful. Whether you are coming from the perspective of culture, education or politics, this book is a must read for anyone feeling at all dissatisfied with the current state of the world today.


For a different introduction, listen to an interview with Bridle on The Guardian:


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

Technology as System

A reflection on changing positions within a complex system.


I have a confession to make. I am not the #EdTech coach who you think I am. Let me rephrase that, I am not the #EdTech coach I imagine others to be. The title associated with my current position was ‘eLearn Implementation Coach’. The job description was littered with mentions of technological change and transformation, I was sold.

As is often the case, the reality on the ground is vastly different to the stories we are told. The transformation I felt I was a part of was that of my role. I went from supporting schools through a change management process to learning a whole new set of applications and becoming a proverbial ‘fixer’.

Things will change again. My work is progressively realigning to being more reactive, but these things take time. The question in this situation is how one responds.

I came into the position believing I would be supporting schools with technological transformation and innovation. Instead, it has become focused on responding to policies and implementing transactional processes associated with as enterprised system. This has me rolling out student reports, booking programs and pastoral applications.

It is a very niche roll in education. Although it is a part of schools, it does not necessarily involve students or teaching. It certainly does not feel what my own education prepared me for. Yet it has highlighted to me how technology is a system with many parts, people and processes at play.

Some days I wish I was still in the classroom, especially when I attend regional meetings. Other days I envy those explicitly leading technological change within schools, especially when I listen to the Design and Play podcast. However, when I stop and consider the worth of the work I am doing I feel it is purposeful and does have an impact.

The further I dive into my current work, the more I appreciate the ground that change is built upon. It would be nicer if it were someone else testing, documenting and working everything out, sadly though I am yet to meet this someone else is. So for now it is me.

It is not the ideal of the #EdTech coach that I had envisioned. However, maybe this is the reality of the #EdTech leader, always doing many things? As always comment and webmentions welcome.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

Often we talk about ‘being digital’ but what does this imply in reverse? What might it mean in today’s day and age to be analogue?


In a recent post reflecting on Nicholas Negroponte’s book Being Digital, Mal Lee and Roger Broadie discuss what it means to ‘be digital’. The authors reflect on some of the changes, especially in regards to learning. They also explain the fluid nature of ‘being digital’.

As the children within digitally connected families grow, mature, develop their cognitive, inter and intrapersonal abilities, become sexually aware, build relationships, socially network, operate at a higher order of thinking and continually attune their ways to the evolving technology so they will develop their own form of being digital – and will continue doing so, in subtly different ways, at the various stages of life.

This all begs the question, if being digital is such a thing, what does it mean to be analogue in today’s world? Assuming that is the opposite? Is it even possible anymore?


I recently watched the film adaptation of Into the Wild, a story about a student, Christopher McCandless, who goes off the grid after finishing his tertiary studies. In some respects, it reminded me of Jack Kerouac’s novel On the Road, where the main protagonist wanders around search of a sense of self and identity.

What was interesting was comparing it with Dave Eggers novel The Circle. A fictional social media company that makes the argument for radical transparency. As things unfold in the world that Eggers creates, it becomes impossible for anyone to go off the grid, to start again, to forget the past.

SECRETS ARE LIES SHARING IS CARING PRIVACY IS THEFT

Through the power of the crowd, there are no more ‘Alexander Supertramp’s’ (the psuedonym taken by McCandless), there is only truth and power.

The era of false identities, identity theft, multiple user names, complicated passwords and payment systems was over. Anytime you wanted to see anything, use anything, comment on anything or buy anything, it was one button, one account, everything tied together and trackable and simple, all of it operable via mobile or laptop, tablet or retinal. Once you had a single account, it carried you through every corner of the web, every portal, every pay site, everything you wanted to do. TruYou changed the internet, in toto, within a year.

What then does this all mean for being analogue? For identity? For memory?


There are some in Silicon Valley, like Tristan Harris, who talk about ‘aligning technology with humanity’. If only we have a little more humanity in it all then everything will be ok. The problem with this is that this perpetuates the belief that technology and humanity are somehow distinct and can be harmonised.

In a recent interview, George Seimens suggested that our focus should be on ‘being skills’. Jenny Mackness summarises this conversation as follows:

Technology can ‘out know’ us, artificial intelligence is taking over human roles, and that in the future technology will become a co-agent rather than an enabler; you, me, colleagues, algorithms and robots will all work together in a techno-socio distributed learning model. George tells us that learners (humans) need to learn how to participate in this and that this will be through ‘Being skills’ which, as yet, machines can’t succeed at. He says we are necessarily entering a ‘being age’ because the technological systems around us are more intelligent than we are.

What is intriguing about this is that although Seimens tries to focus on what separates us, we are led back to the work of mindsets and behaviourism. Interestingly, Mackness extends her reflection by exploring the notion of living things and machines. Maybe then being analogue is merely living?


Just as Steve Brophy stops and questions 1:1 computing, I think that sometimes it is important to stop and consider the world that we are buying into. Today this meant stopping and wondering about being. As always, questions and webmentions welcome.


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.

Quote on tools from Austin Kleon

I started writing this post a few months ago but did not get around to finishing it, subsequently my initial notes have lay waiting. I was reminded of it by recent posts from Jim Groom and Alan Levine reflecting on the purpose of blogging. Here then is my contribution to the conversation.


In the March edition of the Loose Learners podcast, Mariana Funes and John Johnson discussed the difference between small b and big B blogging. In part, this was a response to a post by Tom Critchlow on ideas and the power of the network.

Small b blogging is learning to write and think with the network. Small b blogging is writing content designed for small deliberate audiences and showing it to them. Small b blogging is deliberately chasing interesting ideas over pageviews and scale.

Although big B blogging maybe associated with link blogging and ‘interesting ideas’, the focus is on broadcasting, rather than connecting and commenting. The notion of big B blogging is usually associated with those like Jason Kottke, John Gruber and Richard Byrne.

In a recent interview, Kottke shared how his blogging has developed over time. He explains in particular how advertising and making money from his site has changed. What is interesting is the connection between big B blogging and making money. Although he shares his workflow and intent, what comes through is that it is still a job. I wonder if there is another possible definition of ‘Big B’ blogging that goes beyond advertising?

When I think about blogging, there is a cross-over between technology and the way it is used. Big B bloggers are those who take each to their extremes. Content is important. But so is process and product. It is something personal, stemming from our changing circumstances and intent.

For me, blogging is about utilising the various features and affordances available, but also trying to push the boundaries in understanding how they work. In Martha Burtis’ keynote for Domains17, she argued that Domain of One’s Own is more than just learning WordPress, rather it is about learning how to “publish online in an open-source Web application”. As she explains,

Every moment in which we walk a student through a fix is a deeply teachable moment — a moment not just to provide step by step instructions but to narrate for them what each step means. When we bring meaning to the breaking and the fixing we are pushing beyond the boundaries of the merely practical.

For some this experience is distributed across several spaces, such as a space to collect ‘breadcrumbs’ and a main space for longer forms. For others, it is about creating spaces specific purposes and then syndicating back to one place.

I think that this is what interests me about the IndieWeb. The focus is not just about content, but how content is presented. This focus on what and how stems from a why of developing a ‘demonstrably better web’.

So big B blogging to me is about allowing growth and development both personally and collectively. Although some spaces may have subscription accounts, this is not necessarily what keeps the lights on.

So what about you? What does blogging mean to you? How do you find balance between creation and construction? As always, comments welcome.


Also posted on IndieNews


If you enjoy what you read here, feel free to sign up for my monthly newsletter to catch up on all things learning, edtech and storytelling.